{"id":327,"date":"2007-03-26T17:09:15","date_gmt":"2007-03-26T16:09:15","guid":{"rendered":"http:\/\/www.jesperjuul.net\/ludologist\/?p=327"},"modified":"2007-05-30T08:42:34","modified_gmt":"2007-05-30T07:42:34","slug":"juicy-using-game-design-to-improve-the-email-experience","status":"publish","type":"post","link":"https:\/\/www.jesperjuul.net\/ludologist\/2007\/03\/26\/juicy-using-game-design-to-improve-the-email-experience\/","title":{"rendered":"Juicy: Using Game Design to improve the Email Experience"},"content":{"rendered":"<p>During GDC I played <a href=\"http:\/\/www.popcap.com\/peggle.php\">Peggle<\/a>, and I picked up the design term <em>juicy<\/em> from <a href=\"http:\/\/www.slackworks.com\/~cog\/\">Chaim Gingold<\/a>: A juicy interface is one that gives excessive amounts of feedback for all of your actions &#8211; particle effects (you can&#8217;t have too many), halos, sounds, things that glow, bounces, echoes, and so on. Juicy interfaces are usually incredibly <em>satisfying<\/em>, and it is one of the things that PopCap excel at creating. Juicy interfaces are generally quite addictive, in the positive sense.<\/p>\n<p>So I realized that my email program for years has been set up to make me addicted to the wrong thing: There is a bell when a mail comes in, which gives me your old <a href=\"http:\/\/en.wikipedia.org\/wiki\/Reinforcement#Schedules_of_reinforcement\">variable interval reinforcement<\/a> &#8220;ah, yes, that&#8217;s the stuff&#8221;-feeling. So I get addicted to <em>checking my mail<\/em>, which is completely unproductive.<\/p>\n<p>I want to be addicted to <em>replying to mail<\/em>, so I removed the sound for when mail comes in and I&#8217;ve set up a sound for when I send an email. Now, sending a mail is much juicier than it used to be, and my email experience is much better.<\/p>\n<p>Technically, I would like the mail program to provide extra feedback for when I reply to a mail vs. sending a mail (can&#8217;t see how to do that in Eudora). Why not particle effects, halos, sounds, things that glow, bounces, echoes?<\/p>\n<p>I want a really juicy email experience.<\/p>\n<p>[Update: I now realize that Kyle Gabler, Kyle Gray, Matt Kucic, and Shalin Shodhan <a href=\"http:\/\/www.gamasutra.com\/features\/20051026\/gabler_03.shtml\">discussed juiciness a while ago on Gamasutra<\/a>.]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>During GDC I played Peggle, and I picked up the design term juicy from Chaim Gingold: A juicy interface is one that gives excessive amounts of feedback for all of your actions &#8211; particle effects (you can&#8217;t have too many), halos, sounds, things that glow, bounces, echoes, and so on. Juicy interfaces are usually incredibly &hellip; <a href=\"https:\/\/www.jesperjuul.net\/ludologist\/2007\/03\/26\/juicy-using-game-design-to-improve-the-email-experience\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Juicy: Using Game Design to improve the Email Experience&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-327","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/posts\/327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/comments?post=327"}],"version-history":[{"count":0,"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/posts\/327\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/media?parent=327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/categories?post=327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jesperjuul.net\/ludologist\/wp-json\/wp\/v2\/tags?post=327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}